Seoulista Beauty
Seoulista Beauty approached me to roll out their brand through packaging design, POS, digital banner ad designs as well as email campaigns that expressed their meaningful mission of making 100% natural ingredients for treatment for active feet for both men and women.
Through exploration of scents and the natural ingredients found in each product, a complimentary collection of colour was created to represent each scent and ingredient to showcase a powerful overlining key which would clearly differentiate between each product type and that could constantly be added to and evolved. This followed through in all brand messaging, creating value and a fully comprehensive story.